pfasano First grand slam for Hector! ?@SFGiants: Grand Slam Hector Sanchez!!! #SFGiants?1 hour ago

pfasano Facebook biz is thriving. Check out these charts via @WSJbusiness ? looking forward to attending the F8 conference! http://t.co/0q5UePx6zd1 hour ago

pfasano RT @Qualcomm: The first electronic computer filled an 1800 sq. ft. room & weighed 30+ tons. Mobile computing #FTW. http://t.co/NtAqCwOGg01 hour ago

SocialOgilvy Congratulations @madelinemcdc on your two year anniversary! We are lucky to have you!4 hours ago

pfasano RT @WSJD: FCC proposal would allow broadband providers to charge content companies for special access to consumers. Developing: http://t.co?4 hours ago

pfasano The art of buttons @ Ogilvy Chicago http://t.co/MbxlSCKibo6 hours ago

ogilvypr RT @JonSchwartz1: Congrats to #NASCAR #marketing whiz @KimAbrink being recognized today by @_AWNY as a Game Changer among her #advertising ?7 hours ago

makegood Developing a slight obsession with collaboration tools. http://t.co/kgOrWvAcTv8 hours ago

pfasano RT @TeslaMotors: 12,000 miles, 24 days, no gas. A Model S road trip to all corners of the US. #HappyEarthDay http://t.co/IneFheya8T http://?20 hours ago

OgilvyWW RT @Ogilvy: 10 Habits of Highly Effective Ad Creatives by @SWeissman on @Digiday. Chris Garbutt (@woofba): "Go Live Your Life" -> http://t.?20 hours ago

OgilvyWW RT @Ogilvy: #PressRelease: O&M China to host Portfolio Night 12 ... Up to 40 creative directors from top ad agencies to join --> http://t.c?20 hours ago

OgilvyWW RT @Ogilvy: Connecting the world's city leaders has earned us a #WebbyAwards nomination -> http://t.co/wVLpUi4orM. Vote here http://t.co/Of?20 hours ago

ogilvypr Via @robertadickson: Many Ogilvy Hands ? A real hands-on experience of Uganda @OgilvyHands @OgilvyUK http://t.co/r7cOtUPwIc1 day ago

SocialOgilvy Great work from @Ogilvy on their #WebbyAwards nomination for IBM - "Datagrams" http://t.co/RC13n48jaZ1 day ago

ogilvypr Our own Michele Anderson goes behind the headlines w/ @Gorkana to share her favorite PR moment & more! @OgilvyChicago http://t.co/517NOKohG31 day ago

OgilvyDC Free lunch and seminar for nonprofits: Key Legal, Comms and Crisis Responses 5/20 from noon-2. RSVP http://t.co/Nezmbn5m2M1 day ago

SocialOgilvy .@ogilvyprlondon @robertadickson shares about volunteering in #Uganda with the Many #Ogilvy Hands Project on our blog http://t.co/GowsNZSKJa1 day ago

makegood RT @LeighGeorge: Thursday @adamtstalker and I will be at @mamsummit talking about the promise and peril of big data. Join us! http://t.co/v?1 day ago

What's the Big IdeaL?

John Shaw &

Colin Mitchell

Although they may appear to be two irreconcilable concepts, idealism and commercialism benefit each other. Businesses must recognize that sustained profits are supported by sustained idealism and tailor their objectives and those of their brands to reflect this.

The Future of Selling

Brian Fetherstonhaugh

All of us are salespeople. We may sell products or services, or we may sell ideas. Perhaps we sell visions, opportunities, opinions, or just our value. But every time we aim to shape another person’s point of view, we are selling.

Socialize the Enterprise

John Bell

A close examination of how an enterprise-level strategy is integral to successfully adapting to and profiting from the growing influence of social media on consumer behavior.

Learning to Read the River

Math marketing provides an opportunity to maximize return on investment, better utilize consumer data, and gain a deeper understanding of how and why marketing tactics both fail and succeed.

BuzzFeed

5 Things We Hope To See At SXSW And 5 Things We Don't

March 8, 2013

Op-Ed kicking off a thought leadership and Instagram campaign for SXSW.

READ MORE →

Social Media Matters brings Ford, Coca-Cola, Nestle and more to Hong Kong

Today in Hong Kong, the second annual Social Media Matters conference descended on the Grand Hyatt Hong Kong with over 650 delegates, 250 brands and 30 speakers.

READ MORE →
Digiday

Why GIFs Matter for Brands

February 27, 2013

Originally meant to transform the Internet into a more visual world, the GIF is now the common platform for portable, delightfully out-of-context entertainment.

READ MORE →
WOMMA

The Do’s and Don’ts of Social Customer Care

February 25, 2013

Op-Ed by Evan Shumeyko, Head of Social Care, Social@Ogilvy

READ MORE →
Mashable

Tumblr's Mobile Traffic May Overtake Desktop Traffic This Year

February 21, 2013

Founder of Tumblr's exclusive interview with Mashable at Social@Ogilvy's Social Media Week panel.

READ MORE →
Econsultancy

How Ford and Whole Foods manage social communities

February 21, 2013

As part of Social Media Week, Social@Ogilvy hosted a panel The Rise of the New Community Manager. Econsultancy covered the panel. Ford, Whole Foods, and iHeartRadio joined us.

READ MORE →
The Next Web

Tumblr CEO David Karp talks growing up loving ads, brands that ‘get it’

February 20, 2013

During Social Media Week in NYC, Tumblr CEO David Karp took to the stage with Ogilvy’s John Bell to discuss how brands can take advantage of Tumblr without spoiling it.

READ MORE →
Adweek

Tumblr Draws a Distinction Between Its Ads and Those of Google and Facebook

February 20, 2013

Social@Ogilvy hosted a panel during Social Media Week with Tumblr's Founder and CEO, David Karp. The article highlights the distinction between Tumblr's Ads and those of Google and Facebook.

READ MORE →
Inc.

Here's the Tumblr Founder's Favorite Tumblr (and Why It Matters)

February 20, 2013

Among the many events currently taking place as part of Social Media Week, Tumblr founder David Karp sat down Wednesday with John Bell, Global Manager of Social@Ogilvy, to chat about all things Karp--including his favorite Tumblr.

READ MORE →

Social@Ogilvy

Trends, insights, best practices and more from the world's largest network of social media strategists.

RECENT BLOG POSTS

Sell or Else

Ogilvy corporate blog featuring thought-leadership from across the Ogilvy network

RECENT BLOG POSTS

Asia Digital Map

A collaborative blog with contributions coming from all parts of Ogilvy Group across the Asia-Pacific region that covers word of mouth marketing, digital innovation and social media in Asia.

RECENT BLOG POSTS

Social Media in China and Across Asia

Thomas Crampton, APAC Regional Director of Social@Ogilvy, offers insider access to the world of social media and mobile markets throughout China and the greater Asia Pacific region.

RECENT BLOG POSTS

Tweed

Entertainment and marketing news curated by OgilvyEntertainment.

RECENT BLOG POSTS

Ogilvy PR

Provides strategic public relations counsel to a variety of clients across its six core practices: social marketing, public affairs, healthcare, consumer marketing, corporate, and technology.

RECENT BLOG POSTS

Ogilvy DO

Ogilvy DO.com a home for ideas, insight and inspiration, that will help make business more creative.

RECENT BLOG POSTS

WomenOlogy

A platform for sharing insights and points of view on marketing to women, authored by a diverse group of members from Ogilvy Public Relations Worldwide.

RECENT BLOG POSTS

Social Marketing exChange

The Ogilvy Washington Social Marketing team addresses public health and social issues with social marketing and behavior change communications.

RECENT BLOG POSTS

jogilvy

Ogilvy Johannesburg shares social media and mobile insights, how-to’s and more from around South Africa.

RECENT BLOG POSTS

Ogilvy PR Australia

The Ogilvy Australia office covers topics ranging from creating conversation to influencing customers as well as offering insight into what’s happening within social media Down Under.

RECENT BLOG POSTS

Ogilvy PR Taiwan social and PR blog

Ogilvy Taiwan’s philosophy on the evolution of social media and life in a world apps and social networking sites.

RECENT BLOG POSTS

Ogilvy Vietnam's Social Blog

Ogilvy Vietnam provides a deeper look into social media and mobile technology in Vietnam.

RECENT BLOG POSTS

Questions D'Influence

Ogilvy Paris on the exchange of ideas and influence in the digital space.

RECENT BLOG POSTS