Head of Social Media
Madrid | EAME
Mauro joins Bassat Ogilvy Communication in March 2012 as Social Media Director, specializing in social media communication, and leadership generation of crossmedia integration strategies, digital outreach and management of digital influencers and training.
It is also part of Social Media team of Social@Ogilvy EMEA, looking for ways to help clients of the agency to have a strategy of Digital Influence by using social networks and other Web 2.0 tools.
Mauro has previously worked at Territorio Creativo, Señor Burns or Tinkle where he has focused on developing communication strategies and social media marketing for companies such as Telefonica, Caja Navarra, Puma Time, Royal Caribbean, Evax, Sony Mobile, Eroski, Iberostar, Orizonia, Vibo Travel MÁSmovil Pepsi or Iberia. In Tinkle he was the responsible for creating a new strategic business unit focused on communication and social media marketing.