On Thursday, Ogilvy & Mather Hong Kong celebrated the launch of Social@Ogilvy with 200 VIP guests in Bingo-tastic spirit at the “Unofficial Closing Party of Social Media Week.”
Social@Ogilvy Asia-Pacific Director Thomas Crampton, Ogilvy & Mather CEO Adam O’Conor, and David Ogilvy himself welcomed guests to toast the exciting fun, fame and business opportunities of Social Media.
Under the glow of viral videos and social media memes projected around the venue, guests were encouraged to grab a custom Bingo card and stamp and play Buzzword Bingo to win a Bingo Night t-shirt.
After Marion McDonald, Asia-Pacific Planning Director for Ogilvy Public Relations Worldwide, brought down the house with a social media song to the tune of “Another One Bites the Dust,” and guests shot down tweets about Social Media Week in “Twitterhunt,” a motion-based interactive game built by the Ogilvy team.
The party brought together a mix of influential attendees that went well beyond advertising to include some of Hong Kong’s most prominent academics, journalists, business and creative minds. Thanks to all who turned up. We had a blast!