North AmericaCelebrities Suing Brands for a Tweet: Katherine Heigl vs. Duane Reade
This post was written by Karthik Srinivasan, the National Lead for Social@Ogilvy India.
Katherine Heigl suing pharmacy chain Duane Reade is very, very timely… and frankly overdue. The lawsuit is simple – Just Jared, a paparazzi website posted a photo of Heigl walking out of a Duane Reade pharmacy store. Duane Reade used that photo on their Twitter profile. Like this.
The reporting around this news, in US, is oddly about how the actress …