matterssocial #Flipboard launches a fresh new #design and gives you 30,000 topics to follow - http://t.co/Yynk6ycZ5w1 hour ago

matterssocial How to pick the right #video type for your message - http://t.co/yaUUKXJ7zh #content #marketing5 hours ago

pfasano RT @TheOnion: "It's just so surreal to actually see it finally happen." http://t.co/9UoqM6gAUE http://t.co/fdhvtMuD1z5 hours ago

gemsie Check this out - code your own Monster for #Halloween with @google http://t.co/XplQwejYmy12 hours ago

OgilvyDC "Empathy is what ultimately creates community" - Alex Kotlowitz #IdeasForum15 hours ago

makegood "Visionaries don't get things done." - Mayor Menino16 hours ago

OgilvyDC "An MRI is like a selfie of your brain" Jacopo Annese, Institute for Brain and Society #IdeasForum http://t.co/d56p0ycvrw16 hours ago

OgilvyDC Most likely, not a dry eye in the room @NotImpossLabs #IdeasForum16 hours ago

OgilvyDC "Commit and then figure it out." @NotImpossLabs #IdeasForum16 hours ago

OgilvyDC "We will need hundreds if not thousands of healthcare volunteers" to curb Ebola in W Africa. Dr Fauci #IdeasForum http://t.co/XRRKDT9nsy17 hours ago

OgilvyWW RT @ThamKhaiMeng: Today, because of the rise of social media, the audience have more power in their fingers than the Roman Emperor Nero ha?18 hours ago

OgilvyWW RT @Ogilvy: When Big Data meets Big Creativity, you get pure sex by @ThamKhaiMeng: #2 most read post on @Campaignmag US! More: http://t.co/?18 hours ago

OgilvyDC #IdeasForum John Kerry "We are more engaged in the world than we have ever been." http://t.co/7zwyizfkvF18 hours ago

gemsie The very cute follow up to Shake - Shake Puppies, via @FastCompany http://t.co/tetl50Ahk020 hours ago

matterssocial Twitter will give IBM its data. In return, IBM will sell solutions that enable companies to ?make better decisions.? http://t.co/3lKGzSsXps22 hours ago

makegood RT @NiemanLab: As journalism and documentary film converge in digital, what lessons can they share? http://t.co/4umN6CBpUY1 day ago

matterssocial More #retailers turn #videos into direct sales channels - http://t.co/IsMKjpKhJI1 day ago

matterssocial The Guardian rolls out a #redesign, with input from thousands of readers - http://t.co/PyEG3TdKJM @guardian1 day ago

matterssocial Why are brands dying to take a bite out of #Millennial makers for #Halloween? http://t.co/5W3T2x7gbl1 day ago

What's the Big IdeaL?

John Shaw &

Colin Mitchell

Although they may appear to be two irreconcilable concepts, idealism and commercialism benefit each other. Businesses must recognize that sustained profits are supported by sustained idealism and tailor their objectives and those of their brands to reflect this.

The Future of Selling

Brian Fetherstonhaugh

All of us are salespeople. We may sell products or services, or we may sell ideas. Perhaps we sell visions, opportunities, opinions, or just our value. But every time we aim to shape another person’s point of view, we are selling.

Socialize the Enterprise

John Bell

A close examination of how an enterprise-level strategy is integral to successfully adapting to and profiting from the growing influence of social media on consumer behavior.

Learning to Read the River

Math marketing provides an opportunity to maximize return on investment, better utilize consumer data, and gain a deeper understanding of how and why marketing tactics both fail and succeed.

BuzzFeed

5 Things We Hope To See At SXSW And 5 Things We Don't

March 8, 2013

Op-Ed kicking off a thought leadership and Instagram campaign for SXSW.

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Social Media Matters brings Ford, Coca-Cola, Nestle and more to Hong Kong

Today in Hong Kong, the second annual Social Media Matters conference descended on the Grand Hyatt Hong Kong with over 650 delegates, 250 brands and 30 speakers.

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Digiday

Why GIFs Matter for Brands

February 27, 2013

Originally meant to transform the Internet into a more visual world, the GIF is now the common platform for portable, delightfully out-of-context entertainment.

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WOMMA

The Do’s and Don’ts of Social Customer Care

February 25, 2013

Op-Ed by Evan Shumeyko, Head of Social Care, Social@Ogilvy

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Mashable

Tumblr's Mobile Traffic May Overtake Desktop Traffic This Year

February 21, 2013

Founder of Tumblr's exclusive interview with Mashable at Social@Ogilvy's Social Media Week panel.

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Econsultancy

How Ford and Whole Foods manage social communities

February 21, 2013

As part of Social Media Week, Social@Ogilvy hosted a panel The Rise of the New Community Manager. Econsultancy covered the panel. Ford, Whole Foods, and iHeartRadio joined us.

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The Next Web

Tumblr CEO David Karp talks growing up loving ads, brands that ‘get it’

February 20, 2013

During Social Media Week in NYC, Tumblr CEO David Karp took to the stage with Ogilvy’s John Bell to discuss how brands can take advantage of Tumblr without spoiling it.

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Adweek

Tumblr Draws a Distinction Between Its Ads and Those of Google and Facebook

February 20, 2013

Social@Ogilvy hosted a panel during Social Media Week with Tumblr's Founder and CEO, David Karp. The article highlights the distinction between Tumblr's Ads and those of Google and Facebook.

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Inc.

Here's the Tumblr Founder's Favorite Tumblr (and Why It Matters)

February 20, 2013

Among the many events currently taking place as part of Social Media Week, Tumblr founder David Karp sat down Wednesday with John Bell, Global Manager of Social@Ogilvy, to chat about all things Karp--including his favorite Tumblr.

READ MORE →

Social@Ogilvy

Trends, insights, best practices and more from the world's largest network of social media strategists.

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Sell or Else

Ogilvy corporate blog featuring thought-leadership from across the Ogilvy network

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Asia Digital Map

A collaborative blog with contributions coming from all parts of Ogilvy Group across the Asia-Pacific region that covers word of mouth marketing, digital innovation and social media in Asia.

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Social Media in China and Across Asia

Thomas Crampton, APAC Regional Director of Social@Ogilvy, offers insider access to the world of social media and mobile markets throughout China and the greater Asia Pacific region.

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Tweed

Entertainment and marketing news curated by OgilvyEntertainment.

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Ogilvy PR

Provides strategic public relations counsel to a variety of clients across its six core practices: social marketing, public affairs, healthcare, consumer marketing, corporate, and technology.

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Ogilvy DO

Ogilvy DO.com a home for ideas, insight and inspiration, that will help make business more creative.

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WomenOlogy

A platform for sharing insights and points of view on marketing to women, authored by a diverse group of members from Ogilvy Public Relations Worldwide.

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Social Marketing exChange

The Ogilvy Washington Social Marketing team addresses public health and social issues with social marketing and behavior change communications.

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jogilvy

Ogilvy Johannesburg shares social media and mobile insights, how-to’s and more from around South Africa.

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Ogilvy PR Australia

The Ogilvy Australia office covers topics ranging from creating conversation to influencing customers as well as offering insight into what’s happening within social media Down Under.

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Ogilvy PR Taiwan social and PR blog

Ogilvy Taiwan’s philosophy on the evolution of social media and life in a world apps and social networking sites.

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Ogilvy Vietnam's Social Blog

Ogilvy Vietnam provides a deeper look into social media and mobile technology in Vietnam.

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Questions D'Influence

Ogilvy Paris on the exchange of ideas and influence in the digital space.

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